Affectionately known as ‘UDPP’, the Urban Decay Primer Potion is the legendary primer in the beauty industry.
Coveted by makeup artists and makeup lovers, it instantly brightens your eyes and provides the ultimate prep for creaseless, more vibrant eyeshadow that lasts all day. Once you experience its powers (plus how smoothly it glides on – an added bonus) you’ll never want to live without it.
Sin is a shimmering champagne shadow primer. This triple-duty product also works as a highlighter or eye shadow. Best selling Sin is perfect for people who want a soft and elegant base for creaseless and vibrant eyeshadow wear all day.
Eden is a tawny matte eye shadow primer. This triple-duty product also works as a highlighter or eye shadow. Eden is perfect for people who want to avoid shimmer or those with oily lids and want a matte base.
Original bottle 0.34 fl oz (10ml)
New tube 0.37 fl oz (10.9ml)